Eh, thats what happens when every few years you lose the #2 burger chain spot to a company with a lot fewer stores, but better food and better customer service (Wendy's)... you gotta get behind every trending political statement to try to lure people that agree with it to try your subpar microwaved hamburger. There are few places of business I despise more consistently than BK. In the 17 years I've earned my own income to eat where I've wanted too, I've known BK to have the same terrible service and food in every state I've lived in, and every city I've worked in. I swear if I ever walked into a place and they punched my burger (their bully campaign), I would have walked out and flipped off the camera guy. Either all of these ad campaigns are staged even though it says actual guests, or people had to wait even longer than the normal long time it takes to have your order taken. You're not going to teach me anything, you're just going to lose my business. I came to eat not be preached too. Post a statement on the internet, or in the paper about it.